How to write the most successful Spa menu possible?

Ten years ago, it was quite tedious to locate a Spa even in a metropolitan city in India. But now there is a 40% growth in the Spa industry with the advancement in technology. It is forecasted that there will be further 5.7% growth during the next three years with the support of mobile applications.  With the help of a Spa software, Spa owners are now at ease.

Each and every Spa has its own specialty, and the backbone of a Spa business entirely relies upon its Spa menu. The Spa menu plays a vital role in grasping customers. As it is rightly said, “A Spa menu is like a piece of cake decorated with cream and cherries.” The more attractive the Spa menu, the more customers they pull towards them.

Preparing a good menu for your Spa scheduling software can be quite a challenging task. This involves effectively managing the data that is to be presented in the software application. Here are a few simple steps to help you get started:

Ø  PLANNING – Prepare a list of the products and services your Spa offers. Discuss with your employees about how best you can serve the customers by including the premium services and packages that your competitive Spas offer. A thorough planning mechanism can save you a lot of time and effort.

Ø  ANALYSING & DETAILING – The primary services, in tandem with the additional services, is to be specifically mentioned in detail,in order to help your customers choose easily from a myriad of services that your Spa offers. For example, additional services like Mehendi designing, letting out jewellery on rent, letting out fancy dresses on rent for kids, etc., can be mentioned in a separate tab for the ease of your customers. You never know, someone might require a Mehendi designer in an urgent need!

Ø  ORGANISING – Arrange the data in the right order by preparing separate categories, headings, and sub-headings. Position the services in order of their sale value with the top-most selling services appearing above and gradually moving down to those that may-be less attractive or less sought after. Begin by making a separate corner for men and a separate corner for women. This can make your task much easier to categorize. While mentioning a particular service, do mention the types and sub-services associated with it. A Facial, for example, has various types like fruit facial, bio peel, herbal facial, European facial, etc.

Ø  PRICING –The price of each service when mentioned alongside makes it easier for the customers to choose the service based on his budget. This way, the customers need not call the Spa to enquire about the price of the service, which can otherwise be embarrassing for him.

Keeping the above in mind, here are some more intricate details you can consider to design your Spa software:

•  A catchy tag line with the name of your Spa.
• Use attractive fonts, appealing colours and a pleasant background texture in your menu.
•  Pictures of the services you offer at your Spa, and pictures of your Spa’s location and its interiors.
• Feedbacks and reviews of satisfied customers.
• Special packages and offers provided from time to time. For example, wedding offers, seasonal offers, couple offers, etc.
• The names of brands of the products you use at your Spa.
•  List of products on sale, if you sell or promote a certain brand’s products.
• ‘My Account’ tab to help customers have an account with you and login to your software using their personal login credentials.
• ‘My cart/bag’ for your customers to store products they like to purchase from you.
• A facility for the customer to book appointments with you.
• Cancellation policy to help customers cancel an appointment if for some reason they need to. Also mention the limitations and conditions associated with cancellation of service.
• Spa etiquettes like switching off mobiles at the Spa, keeping kids under control, refraining from loud talking, etc., can be mentioned.
• Talk about the fame and success of your Spa by providing links of the sites or magazines where your Spa’s articles have been published.
• Available payment options like debit card, credit card, Google pay, PayTM, etc.
• Contact details of you Spa, like address, E-mail ID, website and phone numbers.
• Number of branches and their contact details to be mentioned.
• For further reference, provide links of sites such as Facebook, Yelp, Instagram, Twitter, Google+, Pinterest, Urban clap, etc.

After having done the above, what comes next? The answer to this is - the selection of the right software. However, Spa management software is used by almost every Spa. So how can you make yours more unique and appealing to the customer? The Spa industry is highly competitive and to make yourself a permanent stakeholder in the industry, you need to stand out from the crowd.

                                                                                                                         

We at MioSalon, provide you with the opportunity to design your menu according to your needs and requirements. Our team will work effortlessly to make your Spa software your very own! Do get in touch with us to have a memorable experience.

Contact us at https://www.miosalon.com to know more.